About Us
Premier Wealth Protection was founded in 2011 after its director Ben Sullivan saw a gap in the market for a specialised boutique firm which could provide a personalised level of service that the major insurers could not. From the very beginning the company's mission statement has been to help everyday Australians protect their wealth against the uncertainties of life.
To date Ben and his team have helped over one thousand Australians and their families manage their risk and protect their wealth, a benefit Ben believes all Australians should have.

director & lead risk advisor
Benjamin Sullivan
As Director and Lead Risk Advisor, Ben brings extensive expertise in Personal and Group Insurance, specialising in risk advisory since 2008. Holding a Bachelor of Business and a Diploma of Financial Planning, Ben’s commitment to excellence was recognised early in his career when he received the Rising Star Award from Tower Australia for his exceptional advice and dedication to client service. Before founding Premier Wealth Protection, Ben served as Senior Adviser at an award-winning boutique financial planning firm in Melbourne.
Driven by his passion for family and a deep commitment to providing clients with financial security and peace of mind, Ben takes a hands-on approach to ensure every client receives tailored, high-quality guidance.

practice manager
Olivia Nguyen
With a Bachelor’s degree in Economics and Finance from the University of Sydney, Olivia brings a wealth of expertise across IT services, product design, and commercial buying and planning. Her passion for helping others and fostering business growth makes her an invaluable asset to our team. Olivia oversees operations, people and culture, marketing, and practice management, ensuring our firm runs smoothly and our clients receive the highest standard of service.

Senior risk specialist
Ross Jefferies
As a Life Insurance Specialist, Ross brings nearly a decade of experience as a Financial Planner in the UK, where he worked closely with individuals and families to build, protect, and preserve their financial legacies. With a strong background in comprehensive financial advice, Ross is passionate about helping clients safeguard what matters most through tailored insurance solutions.
Before moving into the life insurance space, Ross spent 9 years advising clients on wealth management, estate planning, and risk protection strategies. His deep understanding of client needs and commitment to long-term security underpins his personalised approach to every case.
Now based in Sydney, Ross has embraced the lifestyle, community, and sporting culture the city has to offer. He brings that same energy and passion into his work—focused on delivering peace of mind and financial confidence to his clients.

Client experience manager
Stacy Ferran
With nearly a decade of experience in both Life and General Insurance across ANZ and Asia, Stacy brings extensive knowledge and expertise to her role as Client Experience Manager. Her diverse background in the financial services industry has shaped her strong foundation in client service. Stacy has progressed into leadership positions, including Team Leader and Marketing Officer, where she refined her skills in team management, process optimisation, and cultivating lasting client relationships.
Beyond her client service expertise, Stacy has also gained valuable experience as a General Insurance Underwriting Support professional (with FNSASIC315), Accounting Administrative Support, and Risk Analyst. This varied experience gives her a well-rounded understanding of the insurance industry and client needs, allowing her to deliver high-quality service and strategic solutions.
Stacy is passionate about continuous learning and thrives in dynamic environments. Outside of work, she enjoys binge-watching movies and going on road trips to unwind and maintain a healthy work-life balance.